The Social Entrepreneur's Playbook, Expanded EditionAvailable for the First Time: The Complete Social Entrepreneur's Playbook Covers all three phases of the start up to scale up process, developed with reader feedback from "one of the more unusual ebook experiments of the year" (ThinReads) Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough love approach that significantly increases the likelihood of a successful social