The Art of Social MediaBy: Guy Kawasaki, Peg Fitzpatrick From Guy Kawasaki, the bestselling author of The Art of the Start and Enchantment, The Art of Social Media is a no nonsense guide to becoming a social media superstar. By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what will determine your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there's