Gel Comfort All-Foam Mattress | Canadian Made | RolledThe Gel Comfort is an all foam gel infused memory foam mattress made in Canada. It's a practical choice for sleepers who want the contouring feel of memory foam at a reasonable price, with a slight heat conductivity improvement over plain memory foam from the gel beads. Ships rolled in plastic wrap (not boxed) it arrives compressed, you unroll it on your bed frame and let it expand for 24 to 48 hours before sleeping on it. What the Gel Comfort Is All